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With Tom Bradley heading a new high-net-worth effort, TD Ameritrade will compete with RIAs, at least obliquely

The Omaha-based broker will use the ex-RIA chief to go after $1-million-plus accounts

Author Brooke Southall June 12, 2015 at 10:38 PM
1 Comment
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Tom Bradley and Tom Nally may now have a relationship of coopetition

Tom Nally

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Tom Bradley

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Fred Tomczyk


Stephen Winks

Stephen Winks

June 15, 2015 — 8:55 PM

The TDA HNW Brokerage model might have more significant impact if it were a HNW Advisory model. Think of underserved advisors stuck in a brokerage business model who would benefit from a scalable expert advisory services business model, not possible in a brokerage format. If it plowed new ground in supporting advisory services (more modern approach to portfolio construction, advanced technology, work flow management, prudent process) that gave brokers control over their value proposition, cost structure, margins and professional standing it would immediately outdate the brokerage format and fill the industry’s leadership vacuum in advisory services. Massive market share would be put in play.

Wouldn’t it be great if there were a platform that actually supported ongoing fiduciary duty in the best interest of the investing public without fear of fiduciary liability because it would be built around the statutory requirements demonstrably in support of fiduciary standing.

SCW
Stephen Winks


Related Moves

December 10, 2019 at 2:05 AM

TD Ameritrade's board suddenly pushes out Tim Hockey after his big misread of RIAs; Tom Bradley name-dropped as successor

The CEO broke the TD promise never to compete with RIAs, took it back and got sent packing

July 23, 2019 at 4:30 AM

Apex nabs Jon Patullo from 'Schwabitrade' to 'raise the bar' and make his new firm's RIA system as 'frictionless' as the old one

The loved and admired TD Ameritrade software chief will bring his playbook -- and possibly Schwab's -- to Apex, which continues to try putting a winning front-end on its old Penson backend, a source says

October 11, 2022 at 12:40 AM

Robinhood gets 'brilliant' upper manager -- and a spare CEO -- by nabbing TD Ameritrade's ex-thinkorswim top exec, hopefully to throw a lifesaver to Robinhood's sinking stock

The Menlo Park, Calif., firm nabbed Steve Quirk as first-ever chief brokerage officer to 'bridge the gap between academia and reality.'

January 6, 2022 at 10:33 PM

See more related moves

Mentioned in this article:

TD Ameritrade
Asset Custodian
Top Executive: Tom Nally



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