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TD Ameritrade makes play to become top robo by 2016 with out-of-the-gate $100-million revenues -- albeit with some risk attached to the power play

Tom Bradley is cobbling together Amerivest and its $11 billion AUM adding iRebal and Morningstar and tasking engineers with bringing the robo aspects of the site up to snuff

Author Lisa Shidler July 2, 2015 at 7:02 PM
1 Comment
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Tom Bradley: I think the average fee is 90 basis points roughly and we don't intend to change that.

Robo-Advisors


Stephen Wnks

Stephen Wnks

July 8, 2015 — 3:59 PM

Cerulli tells us that b/d managed portfolios out perform the broker’s ability to pick stocks which in concert with the SEC’s concern about the ongoing viability and continuity of advisors (necessary for fulfillment of ongoing fiduciary duty), argues for large scale advisory services.

TDA’s entry into that space is the industry’s first attempt at institutionalizing large scale institutionalized support for advisory services and ultimately professional standing. We still have a long way to go, but it is a start worthy of encouragement. The missing links of (1) expert authenticated prudent process and (2) a more modern approach to portfolio construction that assures continuous, comprehensive counsel; will re-price and transform the industry in the consumer’s best interest as demonstrated by our top private trust banks at the top of the advisory services food chain.

SCW
Stephen Winks


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July 23, 2019 at 4:30 AM

Apex nabs Jon Patullo from 'Schwabitrade' to 'raise the bar' and make his new firm's RIA system as 'frictionless' as the old one

The loved and admired TD Ameritrade software chief will bring his playbook -- and possibly Schwab's -- to Apex, which continues to try putting a winning front-end on its old Penson backend, a source says

October 11, 2022 at 12:40 AM

Robinhood gets 'brilliant' upper manager -- and a spare CEO -- by nabbing TD Ameritrade's ex-thinkorswim top exec, hopefully to throw a lifesaver to Robinhood's sinking stock

The Menlo Park, Calif., firm nabbed Steve Quirk as first-ever chief brokerage officer to 'bridge the gap between academia and reality.'

January 6, 2022 at 10:33 PM

Oisín's snippets: Charles Schwab brand goes up on Omaha's TD Ameritrade stadium, home of college baseball world series • Interactive Brokers lands an RIA custody insider, Charlie Latimer, to climb the custodian ladder

The TDA brand lives on until the techies figure out how to make two systems into one, but change is in the air in Omaha, while Interactive Brokers gets a leg up in the custody business with a new hire.

December 27, 2021 at 9:58 PM

See more related moves

Mentioned in this article:

TD Ameritrade
Asset Custodian
Top Executive: Tom Nally

Morningstar, Inc.
TAMP
Top Executive: Joe Mansueto

Technology Tools for Today
Consulting Firm
Top Executive: Joel Bruckenstein



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