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Shirl Penney flies south, taking Dynasty Financial Partners to St. Petersburg in advance of a hiring spree, but won't kiss-off the Big Apple just yet

The CEO and co-founder is taking his firm to Raymond James' hometown, where he hopes to tap local talent and recruit some snow birds, as well

Author Brooke Southall February 19, 2019 at 3:00 PM
3 Comments
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Shirl Penney: 'It's a big deal and I had to lead it myself.'

Shirl Penney


Kodiak

Kodiak

February 19, 2019 — 5:56 PM
Wealth is, and will continue to flee high tax states like New York. That includes states like the People's Republik of Kalifornia.
Jeff Spears

Jeff Spears

February 19, 2019 — 5:57 PM
Our industry is evolving for high cost financial centers to lower cost destinations like Florida. It is inspiring to watch Dynasty walk that talk.
Jeff Spears

Jeff Spears

February 20, 2019 — 2:44 PM
This courageous story continues to resonate with me. The only two or three items missing are: Revenue that advisors are willing to pay continues to decline The two major expenses of an platform company and an RIA continue to rise - compensation and rent. The third cost is compliance Good move Shirl!

Related Moves

September 24, 2019 at 2:02 AM

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The St. Peterburg, Fla., technology outsourcer made its 10th Florida hire since start of year but first one on the state's Southeastern Coast

February 17, 2022 at 2:50 AM

Envestnet nabs Dani Fava to cross-pollinate semi-autonomous units and reap 'financial wellness' as the end product

The Chicago outsourcer has a massive, partially disconnected arsenal of products that CEO Bill Crager is rationalizing into 'wellness' with yet another new unit.

July 23, 2020 at 1:42 AM

As Bob Oros-led HighTower reboots, it bags an ex-Goldman RIA, hires two, makes a CMO imminent, and clarifies mission

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March 20, 2019 at 11:32 PM


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