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RIAs seek FDIC shelter for client cash in droves after Silicon Valley Bank meltdown with Betterment raising limit by $1 million

Firms are promising clients insurance on multi-million-dollar accounts, but banks face their own risk because brokered deposits aren't 'sticky,' expert says

Author Lisa Shidler March 24, 2023 at 4:58 AM
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Ben Cruikshank: ‘Advisors are quickly realizing that they need to have solutions.’
Brooke Southall and Keith Girard contributed to the editing of this article.

Betterment

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MaxMyInterest

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Flourish

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Silcon Valley Bank



Related Moves

January 19, 2021 at 6:32 PM

Jon Stein ousts himself as Betterment CEO and taps Sarah Levy, who joins an exclusive club of top women executives, with a mission -- an IPO

The co-founder of the New York robo-advisor headhunted the ex-Viacom brass through Harvard professors on the down low to ostensibly scale operations.

December 8, 2020 at 5:27 PM


Mentioned in this article:

Betterment, LLC
Financial Planning Software
Top Executive: Jon Stein

MaxMyInterest
Tech: Other
Top Executive: Gary Zimmerman



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